Keep Up With Marketing Trends

Google along with The Wharton School of Business have just launched Fast. Forward. Described as "Quick perspectives on the changing face of marketing," Fast. Forward. is an attempt to facilitate the marketing, advertising, and innovation community in keeping up with a constantly and quickly changing and evolving landscape. At it's heart is a well designed YouTube Channel rich with commentary and thinking from today's most brilliant ad folks and thinkers. Check it out.

Share

What's the Best Browser for Battery Life? (PC)

Anandtech reviewed the most popular browsers on PC laptops to see which would use the least amount of battery life. Internet Explorer 8 led the pack on your average laptop, with Chrome coming in second. Last place was Safari with almost 40 minutes less battery life.

On netbooks, Chrome led Internet Explorer 8 by 13 minutes. Once again Safari was last with over two hours less of battery life. That is a significant decrease in battery life!

The moral of the story? If you want better battery life, stick to IE 8 or Chrome and stay as far away from Safari on a PC as possible.

Check out the full article, here.

Share

Sprint's New Any Mobile, Anytime Plan Gets Official

Sprint announced today a new plan that could be game changing in the cell phone world. The best part is, there are no special hoops to jump through. Priced at $70 a month, you get unlimited data, unlimited text/video/picture messaging, unlimited mobile to mobile (on any carrier), and 450 Anytime minutes. You also get the other little Sprint perks like GPS, Sprint TV, Mobile NFL Live, and NASCAR Sprint Cup Mobile. If you are on Sprint's Everything Data Plan, you will be upgraded to this new plan automatically. If you want the new Any Mobile, Anytime plan, you can switch without renewing your contract agreement.

Better plan, cheaper, no contract renewal agreement? Wow, bravo Sprint! I know some people are bitter about how things use to be at Sprint, but it's clear they have taken a completely new direction the last few years that deserves some attention. Not to mention they have some sweet phones out like the Palm Pre and the Touch Pro2 with more to come like the Android-powered Hero and InstinctQ due out in the next month or two.

Check out the official plan detail's page to switch over or just get more information, here.

Share

iTunes 9 Released Today

Apple released iTunes 9 today that has quite a few cool improvements. Besides better organization and new store items, the coolest thing is the new and improved Genius playlist maker. Think of it as a computer DJ right in your iTunes program.

It sounds pretty sweet. Check out a full article on what all is new in iTunes 9, here.

Also, you can download the newest iTunes, here.

Share

Google Sports Calendar

If you use Google Calendar, and follow your favorite sports teams fanatically, then this new Google Calendar feature is for you. I'm not a huge sports fan, but you better believe I added the Gator Football schedule to my Google Calendar.

Share

Solar Panel Roadways

Popular science just published an article on a startup company that has a vision of replacing all of our current roadways with solar panels. The panels would carry electricity, and also be the route for TV, Internet and any other wires companies needed to run coast to coast. The company is still in the process of getting things started but the gov't just supplied them with $100,000 to test out their idea. If widely adopted it would replace our need for any other source of energy and allow electric vehicle to plug in anywhere they drove, because every road would supply power.

Link to the article: PopSci Article

Link to their homepage: http://www.solarroadways.com/

Share

Snow Leopard - Don't Do It!

As most of you know, Apple released their latest OS, Snow Leopard, last Friday. I’m as excited as you are to get my hands on it and give a run for its money. Whatever you do, please don’t install Snow Leopard on your SRG computer. Apple is notorious for disregarding backwards compatibility, and Snow Leopard is no exception. Several articles have already been published outlining issues with a variety of software and hardware that worked just fine with Tiger and Leopard. When we build an SRG machine we have a lengthy checklist of steps we take to customize the configuration to your work needs. Simply put, a rogue OS upgrade will screw up our hard work, and create a major headache for you. The last person (who will remain nameless) who attempted a rogue OS upgrade paid dearly for it as they were forced to deal with the rotting fruits of their misguided labor. The IT Team was completely unsympathetic.

We are all about adopting new technologies, once they are proven to work in our environment. Patience pays.

Share