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6.02.2009

Semantic Search Revisited - Microsoft Bing


Late last week Microsoft unveiled it's newest search product - Bing. Bing is exactly what I was describing with Wolfram Alpha; a search engine that actually understands your search query, rather than just matching search terms against indexed content.

Here is a perfect example. I searched for the query "who won the first super bowl?"

Here is the Bing response:

http://www.bing.com/search?q=who+won+the+first+super+bowl%3F&go=&form=QBRE

Here is the Google response:

http://www.google.com/search?hl=en&client=firefox-a&rls=org.mozilla%3Aen-US%3Aofficial&hs=SAy&q=who+won+the+first+super+bowl%3F&btnG=Search&aq=f&oq=&aqi=

Right at the top of the Bing search results is the answer:

Green Bay Packers win the first Super Bowl in 1967

Very cool!


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