The concept of a developer journalist is a trend that has caught my attention over the past year or so. This article in Wired succinctly outlines the meaning of a developer journalist. It also discusses Columbia University's cutting edge masters program designed to cultivate the next generation of technophile newshounds. Ultimately this highlights a trend we are seeing across lots of industries, and advertising is no exception. The need for multi-disciplinary thinkers is critical to our own cultivation of a digital discipline. The days of siloed skill sets are numbered! Read more.
Posted by Matt Laufer at 8:29 AM